Editorial
The Jewish Report – looking to the future
The Jewish Report is not closing down. We are aware of rumours going around about the paper’s impending demise. They are not true.
What is true is that we are not immune to the pressures of the difficult financial times we live in. Nor are we immune to the particularly difficult times all newspapers - ranging from giants like the New York Times to smaller local papers - are experiencing. Print media in general has become vulnerable in the Internet age. Newspapers face the test of how to integrate - financially and journalistically - with the new electronic reality.
The Jewish Report has to cut its coat according to its cloth. Our readers will have noticed that we have been a “leaner” paper of late. Articles are shorter and crisper and space constraints mean we cannot cover as much as we would like to. But we still mirror the Jewish world’s diversity well.
We will, in the coming months, be restructuring the paper and refining our content even more, to appeal to a greater extent to our younger readers - without neglecting our loyal older readers.
The outcome, which we are excited about, will be a re-energised, dynamic paper well integrated with the Internet, adding to our existing, popular e-paper and website. This will particularly appeal to overseas readers and to those living far away from our home base, Johannesburg. It also reinforces our role as a national - indeed, international - paper for South African Jewry in all its different aspects.
2011 was our barmitzvah year. We look back with pride at the 13 years of building a product of quality and integrity.
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